But the core tenet here is that machine learning is going to drive the next wave.” That can be news articles or music or shopping. What I care most about is that people should consume what matters most to them, and not what matters most to someone who decides to post it. You start off with that specific, you build product market fit, and as you gain success, you expand the aperture of your mission. “In new companies you always start off with something fairly specific, whether it's Apple and personal computers, or Amazon and books, or Facebook and colleges. Systrom’s full answer is a good encapsulation of how one of Silicon Valley’s savviest founders sees opportunity in the current AI moment. Indeed, when I asked Systrom whether journalism was merely an entry point for Artifact-in the same way that Amazon began its march to ecommerce dominance through bookselling-his answer was a straightforward yes! So don’t be surprised when Artifact branches out. Remember, from the very start, Systrom and Krieger’s goal was to use AI to solve a problem, not to improve reading habits. But that doesn’t mean that the startup’s ultimate destiny will be limited to improving the quality of news consumption. The new feature illustrates how seriously Artifact’s founders take their avowed mission to deliver the most relevant stories to users. I’d argue that there is at least an unspoken rule that third parties shouldn’t mess with the content of stories they link to, and headlines-even clickbaity ones-are indeed content. “There’s no rule that says any link to content needs to be the title that someone else decided to show you, because that can be manipulative, or it can be misleading,” he says. But he makes no apologies for rewriting the ones that users flag as deceptive. Systrom says that Artifact will un-bait only a small minority of stories. Ideally, the content each user wants to see, from publications vetted for reliability. But unlike the links displayed on Twitter, Facebook, and other social media, what determines the selection and ranking is not who is suggesting them, but the content of the stories themselves. Artifact delivers what looks like a standard feed containing links to news stories, with headlines and descriptive snippets. That problem is the difficulty of finding individually relevant, high-quality news articles-the ones people most want to see-and not having to wade through irrelevant clickbait, misleading partisan cant, and low-calorie distractions to get those stories. In fact, Systrom says that he and Krieger started with the idea of exploiting the powers of machine learning-and then ended up with a news app after scrounging around for a serious problem that AI could help solve. When I talked to Systrom this week about his startup-a much-anticipated follow-up to the billion-user social network that’s been propping up Meta for the past few years-he was emphatic that Artifact is a product of the recent AI revolution, even though it was devised before GPT began its chatting. But not Artifact, the news discovery app created by Instagram cofounders Kevin Systrom and Mike Krieger. Logo of instagram App yellow glowing neon icon Kiev, Ukraine - January 07, 2019: Popular social media: Instagram icon and Instagram IGTV icon printed on white paper Set of App Icons Template.The invasion of chatbots has disrupted the plans of countless businesses, including some that had been working on that very technology for years (looking at you, Google). Border For Frame Pictures minimal bright yellow material icon Vintage camera painted colors of the rainbow. Insta Realistic social media icon logotype on a transparent background. Vector Gradient Fresh Color Vintage camera painted colors of the rainbow. Simple vector illustration for graphic and web design Variety of social media icons App Green and yellow modern 3d vector icon logo Icon set of social media logos over white background, colorful design, vector illustration Colorful vector modern color fresh gradient background Border For Frame Pictures four color glass button icon App Icon Template. Social media sign isolated on white background. App minimal bright yellow material icon Camera lens icon, logo symbol. Different styles, color, Instagram social network, Instagram logo. Instagram is a photo and video sharing social networking service Instagram social media app icon. KYIV, UKRAINE - New Instagram camera logo icon with modern gradient design.
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